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News | Guitar Hero World Tour

Heidi Klum Ad Morphs From Guitar Hero Spot Into A Late Night CineMax Flick

November 05, 2008

heidi_klum_guitar_hero_world_tour_lead Heidi Klum Ad Morphs From Guitar Hero Spot Into A Late Night CineMax Flick
Score another one for the Brett Ratner-Activision braintrust. Their newest piece of creative featuring Heidi Klum starts out as a Guitar Hero ad and then devolves into a scene from Hotel Erotica. The spot is a step up from the last commercial which gave Alex Rodriguez his first post-season title. (The readers of Complex voted him the biggest douche, barely edging Michael Phelps.)

It features a smoking hot Klum managing to look like she’s enjoying dancing around in her lingerie and pair of tube socks, no small feat considering Ratner is somewhere in the room watching and covered in a thin sheen of sweat. The only problem is that any still frame that doesn’t feature a guitar looks like a CineMax foreplay scene. To help illustrate the point and aid in suspension of disbelief I included a standard soft core storyline to go with the images. Hit the jump to check out the gallery and see if you agree.
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Web Video | Guitar Hero World Tour

Guitar Hero World Tour Ad Hopefully Signals End Of Brett Ratner’s Career

October 24, 2008

kobe_and_brett Guitar Hero World Tour Ad Hopefully Signals End Of Brett Ratners CareerActivision tapped Brett Ratner to produce television spots hyping the release of Guitar Hero World Tour. (Fitting, seeing as Ratner already claimed he named the game.) The spot features Tony Hawk, Michael Phelps and Alex Rodriguez playing Guitar Hero instruments while Kobe Bryant lip syncs Bob Seger’s “Old Time Rock And Roll” while they all imitate Tom Cruise in Risky Business. With so much to hate, it’s almost hard to find a place to start tearing this apart.
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News

Tiger Woods Joins Forces With Man-Dolphin To Launch PGA Tour 09

August 28, 2008

tigerwoods_michaelphelps Tiger Woods Joins Forces With Man-Dolphin To Launch PGA Tour 09
Last night at midtown club Strata Metronome, EA Sports threw its Tiger Woods PGA Tour 09 VIP Tee Off party, featuring hands-on looks at Tiger Woods 09 for the 360 and Wii (in case people hadn’t already played it in the last two days), spinnin’ music from DJ Roc Raida, and a whole lot of free drinks. The prospect of checking out the launch for the latest edition to EA’s golf franchise, and meeting Woods, attracted an eclectic mix of celebs. Miss USA 2007 Rachel Smith, actor Anthony Anderson, actor Michael Stobe, Heatherette clothing designer Richie Rich, America’s golden boy slash dolphin spawn, Michael Phelps, and of course Tiger Woods were all in the house. The pic above represents the two most dominant athletes to ever compete in their respective sports. You can almost imagine the conversation they had. Read the rest of this entry »