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Take-Two’s Strauss Zelnick, First Game Exec To Land A Fitness Mag Cover

October 21, 2008

strauss_zelnick_mens_fitness2 Take-Twos Strauss Zelnick, First Game Exec To Land A Fitness Mag Cover
Strauss Zelnick, the chairman of Take-Two has landed the cover of the November issue of Men’s Fitness. While some will describe the first gaming exec to get featured on the cover of a sweat mag as a stereotype-breaking sign of the apocalypse, the face of gaming has been changing for years. The association of video games with the image of a flabby, Dorito-stained basement-dweller hasn’t been completely exorcised, but it’s definitely on the way out. Whatever your stance is on the average gamer’s body mass index, the cover is at least one thing Zelnick has that John Riccitiello can’t take in a leveraged buyout. Read the rest of this entry »